Marathon Watch is not a brand inspired by the world of the military: it has its roots there. Founded in Canada in the late 1930s, Marathon has been supplying time-measuring instruments for the most demanding environments for over eight decades. Since the Second World War, the brand has supplied watches to the Allied forces, and today it remains one of the very few manufacturers to produce watches that meet the most stringent US military specifications.

Every Marathon watch is designed to be a tool, first and foremost. Immediate readability, extreme durability, absolute reliability: nothing is left to chance. Designs are dictated by function, not by trends. Durable cases, tried-and-tested movements, materials chosen to last — these are watches designed to be worn, not treated with kid gloves.

Designed in Canada and manufactured in Switzerland, the Marathon watches embody an authentic functional watchmaking, where every detail has a purpose. Whether it’s about watches for outdoor use, about diving or aviation, they all share the same DNA: that of a reliable instrument, easy to read in all circumstances, and capable of accompanying its bearer in the most difficult conditions.

Choosing Marathon means making the choice of a watch without frills, true to its primary purpose: to tell the time, no matter what happens.